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News & Press

Trellist Extends Market Penetration for Home Improvement Company

05/19/2015

In reaction to a global news story, Trellist recently provided strategic support to help a national manufacturing company communicate important, reputation-focused messaging to express key differentiators amongst its competitors. Trellist worked with the organization to carefully build its message and set itself apart with a plan to reach customers, stakeholders and employees.

The multi-pronged approach included a mix of press releases and digital ads which helped the organization reach several distinct audiences- including existing audiences, and new audiences.


Trellist’s strategy achieved the highest overall site volume in the company’s history, and resulted in the company’s highest search results in years for competitive industry keywords.

About Trellist

Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology and digital services for clients at the global, national and regional level. Trellist utilizes a unique approach to business—from the firm’s employee-shared structure, to how it partners with its clients. 

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