background design and messaging

Design & Messaging

Turning First Impressions Into Longtime Customers

Across digital and offline channels, we’ll develop a cohesive look and a consistent voice to ensure your organization is reaching and driving engagement with your targeted audience.

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What we do

Campaign Strategy and Development

Trellist helps organizations in both the B2C and B2B space ensure they are delivering the right message to the right customer, connecting with their audience at key stages of the customer journey. 

We’ll work with you to develop customer segmentation strategies across marketing channels, and assist with multi-channel campaign execution.

App and Web Design

Rooted in user experience, Trellist offers actionable recommendations for site organization and navigation, user pathing, content and messaging, features, and functionality for mobile apps and websites. 

Our experts will capture user needs, draft site maps, organize and prioritize content, and build wireframe and interactive prototypes that document required functionality.

Digital and Offline Asset Creation

Effective omnichannel marketing requires customizing creative assets for different platforms, while remaining consistent in quality and delivery. 

Trellist writers and designers are immersed in the best practices for digital and offline platforms, with deep experience in digital, social, mobile, print, and email marketing, as well as the development of dynamic assets like animation and interactive infographics. 

Content Marketing

Quality content is the backbone of performance marketing. The content strategists at Trellist will help you develop marketing plans and award-winning content that turns prospects into longtime customers—boosting bottom line sales growth without sacrificing relevancy.

Trellist helps organizations in both the B2C and B2B space ensure they are delivering the right message to the right customer, connecting with their audience at key stages of the customer journey. 

We’ll work with you to develop customer segmentation strategies across marketing channels, and assist with multi-channel campaign execution.

Rooted in user experience, Trellist offers actionable recommendations for site organization and navigation, user pathing, content and messaging, features, and functionality for mobile apps and websites. 

Our experts will capture user needs, draft site maps, organize and prioritize content, and build wireframe and interactive prototypes that document required functionality.

Effective omnichannel marketing requires customizing creative assets for different platforms, while remaining consistent in quality and delivery. 

Trellist writers and designers are immersed in the best practices for digital and offline platforms, with deep experience in digital, social, mobile, print, and email marketing, as well as the development of dynamic assets like animation and interactive infographics. 

Quality content is the backbone of performance marketing. The content strategists at Trellist will help you develop marketing plans and award-winning content that turns prospects into longtime customers—boosting bottom line sales growth without sacrificing relevancy.

Why work with us

Our expertise lies in the wide range of skills our creative leaders bring to a project, from visual and messaging strategy through design and copy execution, with experience across a variety of channels and industries. We’ll create concepts that capture attention and move the needle toward reaching your business goals.

Erin Hyland

User Experience and Consulting

At Trellist, Erin is responsible for leading the user experience and information architecture efforts across our enterprise client base. Erin’s depth of experience and knowledge across digital strategy, project management, digital design, and front end development further enhance her ability to deliver actionable and measureable strategies. Erin holds a B.A. in Journalism from Penn State University.

Neil Dougherty

Digital Marketing and Social Business

A strategic consultant with 15 years of experience in politics and financial services, Neil currently leads Social Business at Trellist, architecting service offerings and solutions that help clients harness the power of social networks in their business strategy.
Holly Lee

Marketing and Communications

After tenures with some of the world's leading advertising agencies, Holly joined Trellist as a Strategic Consultant and now leads marketing communications strategy and execution across all clients, acting as chief author and guardian of brand voice and messaging.
Lou Burtell

Partner, Creative Design

A Creative lead for Trellist’s Financial Services Clients, Lou has dedicated over 20 years to the company. With experience ranging from traditional to interactive design, his focus is committed to multi-channel direct response campaigns that span across the lifecycle of all customer accounts.

Chris McEntee

Marketing Communications

From campaign strategy and creative execution to product development and project management, Chris has nearly 15 years of diverse marketing and tech experience with innovative, disruptive brands and products. At Trellist, he leverages these skills to create content and build messaging strategies that help our clients better communicate with their audiences across marketing, UX, and social media.
Greg Wisneski

Creative Design

Greg connects the dots in digital marketing, overseeing the design and production of branding, campaigns, and strategies that succeed. He works closely with staff and vendors to provide creative direction for marketing plans that elevate the benefits of our clients’ services while improving engagement. Greg’s knowledge of UX principles and assets—including wireframes, user flows, and prototypes—complements his design expertise.

About Trellist

Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology and digital services for clients at the global, national and regional level. Trellist utilizes a unique approach to business—from the firm’s employee-shared structure, to how it partners with its clients. 

Wilmington - Corporate HQ

117 N. Market St.
Suite 300
Wilmington, DE 19801

302.778.1300

Philadelphia - Navy Yard

4747 S. Broad St. Bldg. 101
Suite 233
Philadelphia, PA 19112

267.546.0500

West Chester

44 W. Gay St.
Suite 202
West Chester, PA 19380

302.778.1300

WE'RE READY TO LISTEN

Let us know what challenges your business is facing, and we can discuss solutions to help you reach your goals. Fill out the form below to start the conversation.

To see career opportunities, apply for a job, or submit your resume, visit our Careers section.

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