Data analytics and reporting background

DATA ANALYTICS & REPORTING

BUILDING BETTER SUCCESS MEASUREMENT AND INSIGHTS

With heavy investment in our team and technologies, Trellist can deliver business performance analysis and actionable insights, distributed intelligently and visually to your teams.

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What we do

Enterprise reporting and data visualization

Knowing what to measure and how to track ROI are critical elements of the modern marketer’s toolkit. 

At Trellist, we provide your company’s decision makers with tangible analysis through dashboards and regularly-scheduled reports.

ROI planning and tracking

We assist clients in defining and measuring success, as well as optimizing efficiency of both their organic and paid efforts. 

Our team will develop scalable frameworks and provide nimble, meaningful reporting that meets the needs of stakeholders throughout your organization.

Marketing, digital, and web analytics programs

Trellist supports enterprise, mid-sized, and emerging business across an array of bespoke analytics and reporting needs and engagements. We’ll provide customer and campaign tracking across the digital journey.

Our areas of expertise include strategy and KPI development, setup and management of tracking applications, A/B test formulation, employee training, and more.

Social listening, sentiment, and brand health analysis

Social listening adds a layer of unstructured data that’s qualitative in nature, incorporating comments and attitudes from social media and other digital/web sources. 

These can be aggregated to track sentiment and health of your brand and products, and provide greater understanding of markets and sectors, including intelligence related to competitors and adjacent organizations. 

Data-mart/data lake development

In scenarios that call for custom database development and management, Trellist can develop a scalable and efficient approach that allows your data to connect with various technologies and platforms. 

API integration for data reporting and visualization

Our tech stack in this space is deep and wide, allowing us to pivot to the best possible tools for the job.

General business intelligence consulting

Our teams can work with you to construct a program that builds and optimizes your business intelligence acumen, while saving you time and money in the process. Our work with Fortune 500 clients and partnership with leading technology companies allow us to bring some of our best learnings to the table for you.

Knowing what to measure and how to track ROI are critical elements of the modern marketer’s toolkit. 

At Trellist, we provide your company’s decision makers with tangible analysis through dashboards and regularly-scheduled reports.

We assist clients in defining and measuring success, as well as optimizing efficiency of both their organic and paid efforts. 

Our team will develop scalable frameworks and provide nimble, meaningful reporting that meets the needs of stakeholders throughout your organization.

Trellist supports enterprise, mid-sized, and emerging business across an array of bespoke analytics and reporting needs and engagements. We’ll provide customer and campaign tracking across the digital journey.

Our areas of expertise include strategy and KPI development, setup and management of tracking applications, A/B test formulation, employee training, and more.

Social listening adds a layer of unstructured data that’s qualitative in nature, incorporating comments and attitudes from social media and other digital/web sources. 

These can be aggregated to track sentiment and health of your brand and products, and provide greater understanding of markets and sectors, including intelligence related to competitors and adjacent organizations. 

In scenarios that call for custom database development and management, Trellist can develop a scalable and efficient approach that allows your data to connect with various technologies and platforms. 

Our tech stack in this space is deep and wide, allowing us to pivot to the best possible tools for the job.

Our teams can work with you to construct a program that builds and optimizes your business intelligence acumen, while saving you time and money in the process. Our work with Fortune 500 clients and partnership with leading technology companies allow us to bring some of our best learnings to the table for you.

Why work with us

Data and evidence-based marketing are a part of our history. We anticipated the convergence of Marketing and Technology early on, and today we are a trusted partner to Fortune 500 clients because of our dedication to the science of marketing. Our analytical leaders are deeply curious about your business and highly collaborative. After just one conversation, you’ll see why we’re called on by companies across the globe.

Primus Poppiti

Digital and Mobile Consulting

Primus has over 30 years of experience in information technology. He has guided digital development teams and managed vendors for clients ranging from small startups to large corporations. He has significant experience with the pharmaceutical industry and regulations, including building direct-to-consumer (DTC) websites for top pharma brands. Primus also has provided technical strategy to a number of hospital systems and healthcare innovation centers in the Northeast region.

Daniel Golden

Business Analysis

At Trellist, Daniel plays an integral part in a variety of social media, digital marketing, and reporting projects. A proven data-driven sales and marketing analyst, he utilizes the power of measurement and testing to enhance and optimize our clients’ marketing strategies.

Jessica Fontana

Data Analytics and Strategy

Jessica helps Trellist clients connect the dots between posting and performance. With rigorous attention to detail and a creative approach to presentation, she translates complex social media data into simple and actionable learnings. 
Tommy Atadan

Product Management

Thomas Atadan has provided product and project management services at Trellist for five years. He spearheads product development as a part of ALMM Ventures (ALIVE), which has designed, developed, and launched four live-service businesses, servicing hundreds of thousands of customers in the automotive industry. Thomas has a diverse background with experience in engineering, sociology, software development, and marketing.
Rob Cerami

Business Analysis and Project Management

An accomplished business analyst and project manager, Rob brings nearly a decade’s worth of experience to his dual role at Trellist. In his project management function, he works hand in hand with clients to understand their needs and objectives, and translates complex business challenges into scalable solutions. In his operations capacity, he works across Trellist to merge employee skillsets with client needs, finding the right blend of expertise to maximize value on every project.
Neil Dougherty

Digital Marketing and Social Business

A strategic consultant with 15 years of experience in politics and financial services, Neil currently leads Social Business at Trellist, architecting service offerings and solutions that help clients harness the power of social networks in their business strategy.

About Trellist

Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology and digital services for clients at the global, national and regional level. Trellist utilizes a unique approach to business—from the firm’s employee-shared structure, to how it partners with its clients. 

Wilmington - Corporate HQ

117 N. Market St.
Suite 300
Wilmington, DE 19801

302.778.1300

Philadelphia - Navy Yard

4747 S. Broad St. Bldg. 101
Suite 233
Philadelphia, PA 19112

267.546.0500

West Chester

44 W. Gay St.
Suite 202
West Chester, PA 19380

302.778.1300

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