Trellist Marketing and Technology further strengthened its executive team with the addition of Lori Palmer as Ventures Executive Leader. Lori will have a number of key leadership roles, as is common at Trellist. Her primary focus is to build and drive business strategy to deliver acquisitions and strategic partnerships that support corporate initiatives and vision.
Lori has over twenty years of diverse international experience in P&L management, strategy development, product innovation and sales. Lori most recently served as Vice President of Marketing at Solenis, LLC., formerly Ashland Water Technologies, a multi-billion dollar specialty chemical business. In this capacity, she developed business strategies and acquisition plans for multiple industrial markets.
“I’m absolutely thrilled to be joining Trellist,” said Lori. “Trellist is a fast-paced, hugely successful organization, and I am delighted to carry on its track record of successes.”
“Lori brings a well-respected, global perspective to Trellist’s business practices and ventures initiatives,” remarked CEO David Atadan. “We recognize the significance of acquisitions and of our relationships with alliance partners, and we look forward to breaking new ground in these areas under Lori’s leadership.”
Lori holds degrees in Chemical Engineering from Oklahoma State University and The University of Texas as well as an MBA from Durham University in England. She has served for the past four years as the President and Chairwoman of the Delaware Sustainable Chemistry Alliance and also sits on the Board of Trustees for the University of Delaware Research Foundation and on the External Advisory Board for the Delaware Experimental Program to Stimulate Competitive Research (EPSCoR). Lori also serves on the Inspiring Women in STEM Steering Committee.
Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative, and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology, and digital services for clients at the global, national, and regional level. Trellist utilizes a unique approach to business—from the firm's employee-shared structure, to how it partners with its clients.
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