Delaware Art Museum Launches the "Art is..." Campaign

05/16/2011

The Delaware Art Museum recently launched a new campaign to generate excitement as the museum approaches its centennial celebration. The "Art is..." campaign is designed to transcend age and "redefine" art as passion, adventure, accessible and, most importantly, personal. Trellist’s Small & Emerging Business Group developed the campaign, including messaging, creative design and selection of media outlets, in collaboration with the Delaware Art Museum. The "Art is..." campaign launched in May across various channels, which include radio, outdoor, social media, website and online display advertising.

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Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative, and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology, and digital services for clients at the global, national, and regional level. Trellist utilizes a unique approach to business—from the firm's employee-shared structure, to how it partners with its clients.

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