In support of its vision for enhanced client services and smart growth, Trellist Marketing and Technology is pleased to welcome Tiffany Hamilton as Practice Area Leader for Corporate Communications and Branding.
With nearly 15 years in the pharmaceutical and life sciences industries—including tenures with Radius Health, West Pharmaceutical Services, and Wyeth Pharmaceuticals (now Pfizer)—Hamilton brings a fine-tuned business sense that comes from working in a variety of enterprise and nonprofit environments. She possesses a broad communications skillset, including concentrations in public relations, social media, crisis management, change enablement communications, and advocacy relations.
Hamilton will lead the development of internal and external messaging and branding as an extension of the firm's broader marketing and digital strategy—aligning all communications with brand identity, establishing meaningful ways to connect employees in a virtual world, and supporting business-critical programs through a consultative approach. She cites Trellist's "unique, flexible organizational model" as one reason she was attracted to the company.
"It's a truly collaborative place where we respect one another's talents. It's less about hierarchy, but rather who is needed to get the job done right," says Hamilton. "I am passionate about building relationships and really getting to know the people I work with and the clients we serve, in order to deliver the most meaningful solutions."
As Trellist celebrates 25 years in business, it is elevating the role of communications strategy as a component of its integrated marketing and technology services. The firm has positioned itself for continued success by conducting national talent searches and making hires that reinforce its service offerings, deepen its strategic capabilities, and extend its geographic footprint. The company's recent announcement that it is opening a new office in West Chester, Pennsylvania, is consistent with this growth trajectory.
"While 2020 has challenged businesses in so many ways, it's also been a catalyst for reinvention and smart prioritization. Bringing an expert like Tiffany Hamilton to Trellist is proof of our firm's commitment to high-value client services," noted Neil Dougherty, Trellist's Executive Practice Area Leader. "Tiffany complements the diverse and strategic leadership hires we've made this year. Her expertise and consultant mindset will bring immense benefit to Trellist and our clients in the months ahead."
Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology and digital services for clients at the global, national and regional level. Trellist utilizes a unique approach to business—from the firm's employee-shared structure, to how it partners with its clients. Learn more at trellist.com.