News & Press

Trellist Amping Up Electrical Distributor’s Brand


Trellist recently completed a brand assessment for a national distributor of commercial electric supplies to evaluate the company’s position in the marketplace and identify strategic opportunities for further brand development. The firm conducted the assessment – including competitive analysis, stakeholder interviews, and audits of current marketing practices, brand identity, and marketing materials – in order to define the value and return on investment of redeveloping the company’s brand before proposing a comprehensive brand strategy. 

Based on the findings of the brand assessment, Trellist has initiated an update of the company’s visual identity, including the development of a new logo and tagline that more effectively convey the values, foundations, and equity of its brand.

About Trellist

Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative, and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology, and digital services for clients at the global, national, and regional level. Trellist utilizes a unique approach to business—from the firm's employee-shared structure, to how it partners with its clients. 


We’d love to have a conversation with you about how Trellist can help you engage your customers and maximize growth. Start by providing us some details in the form below.

To see career opportunities, apply for a job, or submit your resume, visit our Careers section.