News & Press

About Trellist

Trellist Marketing and Technology provides intelligent business solutions for global, national, and regional clients across various industries. The firm offers professional services through its five divisions: Consulting, Branding and Marketing, Digital, Enterprise Technology, and Staffing. Trellist and its five divisions utilize a unique collective approach which is built to serve its clients as well as the employees who share ownership in the company.

Trellist to Reposition Brand and Update Digital Presence for Information Management Solutions Company

A global information management solutions company has engaged Trellist to better position its corporate brand and unify its product websites onto one technical platform. Trellist will partner with key stakeholders to assess the company’s current position in the marketplace and make recommendations on how to best define and execute a stronger brand presence, including logo development, digital usage standards, visual identity guidelines, and brand voice. To better align the company’s disparate product websites, Trellist will develop a universal site architecture and page templates that optimize user experience and corporate synergy. The company has also enlisted Trellist to provide consulting services for content optimization, SEO, technical integration and testing, and platform launch. Trellist was selected for the engagement based on its experience working across brand strategy, design, and technical development in multiple business-to-business sales environments.
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Trellist Wins 2013 Superstars in Business Award from Delaware State Chamber of Commerce

Trellist has been selected as a winner of the 2013 Marvin S. Gilman Superstars in Business Award by the Delaware State Chamber of Commerce. The award honors businesses and non-profit organizations for their outstanding achievements and exemplary approach to business and management. Trellist was recognized for the award based on our unique business model, substantial growth, and guiding principles that define our philosophy, culture, operations, and company structure. Trellist and fellow Superstars in Business Award winners will be recognized at a ceremony on November 13 at the Hotel du Pont in Wilmington.
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Trellist-Developed App for Leading Bridal Retailer Makes International Debut

A leading bridal retailer recently launched its first-ever app at store locations throughout Canada and the United Kingdom. Designed and developed by Trellist, the app allows sales consultants to collaborate with customers and isolate gown and dress choices by filtering attributes such as collection, fabric, and color. Consultants using the app can also search for items by style number, provide accessory recommendations to customers, and reference a resource page featuring sizing charts. Trellist was selected to develop the app due to its longstanding, integrated relationship with the retailer, which includes successful e-marketing, online creative, and website maintenance programs.
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Trellist Starts Development of 15th Global SharePoint Site for Pharmaceutical Client

A leading pharmaceutical company has tasked Trellist with creating a new Microsoft SharePoint communication and collaboration portal to support a global brand team. Under its Agency Model, Trellist will be developing a highly functional and aesthetically pleasing user experience to ease the process of searching and accessing sensitive and timely information. Additionally, Trellist will make ongoing improvements to adjust to the brand team’s varying needs as each product moves through its patent lifecycle. Trellist was selected for this engagement based on the firm’s extensive past success in developing large-scale SharePoint sites for the client.
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Trellist Targets Veterinary Staff with New eLearning Series

In partnership with a healthcare advertising agency, Trellist has entered an agreement with a global pharmaceutical company to create online, video-based programs to train and educate veterinarians and their staff on a medication delivery device for treating pet diabetes. The first program will be a multi-module tutorial on how to administer the medication and why vets should recommend it to pet owners, while the second program will be a continuing education series on pet diabetes that allows vet staff to earn CME credits. Trellist will also develop a Web-based platform to host both programs, including translated versions of the programs to support multiple languages in countries worldwide. The pharmaceutical company selected Trellist for the engagement based on the firm’s experience and success in developing eLearning programs, as well as Trellist’s ability to create solutions that ensure global participation.
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Fresh Strategy and Responsive Design Yield Success for Brand Awareness Campaign

In collaboration with a leading global science company, Trellist has developed an interactive marketing strategy to build share and awareness for one of the company’s premier ingredient brands. Trellist played an integral role in the execution of the strategy, including the design and development of a website built on a responsive design framework to ensure a positive user experience on desktop computers, tablets, and mobile devices. Based on the success of the campaign, Trellist was asked to extend its brand management consultancy with the company. Trellist was selected based on the firm’s consistent delivery of strategic and tactical services in a flexible manner to meet the needs of the client and its product.
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