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  • Adjusting with the Page Experience: 2021 Google Algorithm Update

    Being a marketing consultant at a professional services firm comes with many challenges. With a variety of clients across a wide range of industries, Trellist need to constantly think of new ways to approach marketing so we can support the needs of our clients. Luckily for us, we have rock star staff who are passionate about current marketing practices and finding the perfect way to help our clients succeed. We recently sat down with our Data Analyst for Client Services, Caroline Cefaly, who gave some insight into how analytics plays a crucial role in any marketing strategy. Check out our Q&A with Caroline below to pick up some helpful Trellist Tips.
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About the author

Caroline Cefaly

Client Services | Data Analytics
As Data Analyst for Client Services, Caroline obtains actionable data for Trellist clients in the pharmaceutical, food and beverage, and healthcare industries. Caroline’s work helps our clients’ internal teams make informed decisions by providing measurements, data, insights, and recommendations obtained through comprehensive marketing analysis.

About Trellist

Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology and digital services for clients at the global, national and regional level. Trellist utilizes a unique approach to business—from the firm’s employee-shared structure, to how it partners with its clients. 

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