Insights

  • Is Cloud Computing Right for Your Business?

    1.06.2012 by 
    • Mark Stitz
    Over the last few years many businesses have moved aspects of their business operations to cloud computing. It offers many advantages, including potential cost savings. However, there are also significant risks associated with cloud computing. So what are some of the factors that companies should be aware when evaluating cloud computing, and how do you mitigate the risks associated with it?
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    • Enterprise Technology
    • Application Development
    • Change Management
    • Small Business
    • CRM
    • SharePoint
  • Merchant Funded Rewards Programs Still Require Direct Response Fundamentals

    11.15.2011 by 
    • Josh Kelso
    Merchant funded loyalty programs are a growing loyalty strategy, enabling financial institutions to share the burden of loyalty program costs with merchants.
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    • Consulting
    • Branding + Marketing
    • Financial Services
    • Direct Response
    • CRM
  • Customer Experience: The Other Side of Loyalty

    4.18.2011 by 
    • Edgar Uy
    In a 2010 study, Jupiter Research cited that 75 percent of American consumers belong to at least one loyalty program. These programs can promote brand consideration since consumers are always looking for ways to be rewarded for loyalty.
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    • Consulting
    • Branding + Marketing
    • Social Media
    • Campaign Strategy
    • CRM