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  • 8 Tips for Making the Most of Your Trade Show Investment

    12.19.2017 by 
    • Victoria Silow
    Making the Most of Your Trade Show Investment
    Trade shows are the perfect opportunity to mingle with customers and prospects, soak in thought leadership, and bring home an avalanche of new leads and potentially win new business. If you’re planning to exhibit at an industry event, all of these benefits are possible. Unfortunately, it’s easy to miss out on most of these opportunities and watch helplessly as your ROI plummets if you don’t prepare properly.
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