Insights

  • The Power of Employee Ambassadors and Micro-Influencers

    11.06.2018 by 
    • Neil Dougherty
    The power of employee influencers in marketing
    To drive additional awareness and build trust in your mission and products, you should be focusing on influencer marketing. It’s a buzzword that’s bandied about often – and for good reason.
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    • Branding + Marketing
    • Consulting
    • Digital
    • Divisions
  • The Gmail Effect: Making the Case for Social Media Promotion

    10.19.2016 by 
    • Neil Dougherty

    gmail_effect



    Email marketing isn't dead, but the Inbox sure is flooded. So much so that Gmail now pushes promotional content out of the primary Inbox. All the more reason to experiment with targeted social media marketing with reach and ROI that rivals email campaigns.
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    • Social Media
    • Digital
  • 10 Ways Social Listening Can Help Your Business

    5.13.2015 by 
    • Neil Dougherty
    how social listening can help your business
    Looking for a competitive edge or ways to improve your customer service? You might be surprised to learn what social listening can do for your business.
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    • Social Media
    • Digital
    • Branding + Marketing
  • Rumble On: An Alternative Approach to Idea Generation

    5.28.2013 by 
    • Neil Dougherty
    rapid ideation
    How one evening of rapid, creative thinking at Philly Tech Week revealed ideation tactics worth considering for business and beyond.
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    • Enterprise Technology
    • Consulting
    • Digital
    • Branding + Marketing
    • Campaign Strategy
  • 2013 Social Media Resolutions

    1.21.2013 by 
    • Neil Dougherty
    2012 social resolutions
    Upping your social media game in 2013 is easier than you might think. Here's a take on social media optimization for the new 365.
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    • Digital
    • Branding + Marketing
    • Social Media
    • Campaign Strategy