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After 12 Years Of Business Success, Integrated Media Concepts(IMC) Has Changed Its Name To Trellist

Our existing customers may simply see this identity change as an evolution of our company growth. Expanded service offerings, enhanced program delivery models, a growing and talented staff, and an innovative business structure – all fueling our ability to effectively partner with our customers as a regional leader in the convergence of marketing and technology.

While our prospective customers may not realize how far we have come over the past 12 years, we hope that all interested parties see this change as a significant point in the history of IMC, and the beginning of much more to come.

This name change is a pivotal milestone in an overall plan for Trellist™. Our first priority is to build upon the resounding success we’ve shared with our clients. This success is founded upon a unique business model and intellectual approach to providing professional services in the marketing and technology domain. We will continue to bring technology-advanced marketing agency services, IT-enabled business applications delivery, business consulting services and technical staffing services. Our future plans include the formation of relationships with business leaders to develop products and JVs.

Our continuously growing partner management model has fostered the growth of senior level staff who possess significant industry and domain experience. We aim to bring our existing (and new) customers the very best services and business solutions.

Why Trellist?

Trellist was derived from the word “trellis” which is a structure to support growth. This concept and identity reflects our ability to deliver great results by following a structured internal process while collaborating with our customers in a flexible and practical manner. This new identity depicts how our customers describe us today, and serves as our internal symbol for growth into the future.

Trellist reflects more than just a new name…

The Trellist Organization
The business strategy, operating principles and processes, and company values are foundation elements that have enabled our company growth. Our Executive Leadership Team and professional services staff operate in a unique matrix-style structure that rewards customer satisfaction, innovation, teamwork, and continuous learning. Our customers have described our value in many ways; however, our people often rise to the top of the list. We will continue to expand and grow by on boarding only those employees who possess high professional competencies and values.

The Trellist Site(s)
We believe there only needed to be four key messages in the new Trellist.com site:

  1. The difference in our approach to customer engagements
  2. The breadth and depth of integrated services that we offer
  3. The diversity in our leaders
  4. A sampling of our long term customers that believe in our ability to drive ROI

The Trellist Technical Staffing site is also available for employers and job seekers interested in technical staffing roles.

Our existing customers and future prospects will be offered an expanded extranet solution in the coming weeks that further describes our proprietary processes and solutions, and provides logistical functionality.

In summary

As our company nears 50 people, we are poised for future growth. Our new identity reflects a new era for our company… and behind the identity lies a proven business model and a talented organization that is recognized as a regional leader in the convergence of marketing and technology.

Thank you very much for your support,
David Atadan
Managing Partner and Chairman

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