IMC Rebrands As Trellist Marketing And Technology New Name Reflects What Company Has Evolved To Since 1995
Wilmington, DE – Integrated Media Concepts, Inc. (IMC) announced today that it has adopted a new brand, Trellist™ Marketing and Technology, to better communicate what the company has become over the past 12 years. The new brand marks the culmination of a continuous expansion of services and expertise.
“When we opened our doors in 1995, our services focused on the web and interactive technologies,” said David Atadan, Managing Partner. “Since then, we’ve continuously evolved to expand and enhance our services and the kinds of support we provide our clients. As we evolved, the IMC name no longer described what we do. We’ve adopted the new brand to clearly communicate what we have become.”
The name communicates the firm’s optimized balance of structure and flexibility. “A trellis is a foundation, providing the structure needed to support growth while allowing the flexibility to achieve growth in the best way possible,” said Atadan. “We strive to achieve this balance as we help our clients achieve their business goals.”
The firm remains an independent entity, known for its bold entrepreneurialism, the deep experience that it applies to developing solutions, and its team of dedicated professionals who deliver success for their clients. Trellist continues to enjoy long-standing relationships with many of the country’s largest and fastest growing businesses.
About Trellist Marketing and Technology
Trellist is one of the Mid-Atlantic region’s leading marketing and technology firms, providing consulting, design and development services across the areas of interactive and Web technology, integrated marketing and media, eLearning, and technical staffing. Leveraging research, expertise, and industry-specific knowledge, Trellist integrates multiple disciplines and flexible processes to help businesses “solve more.” Founded in 1995, Trellist is an independent company with a staff nearing 60 in its Wilmington, Del. Riverfront offices. The company operates in a matrix-based, open environment with an ever-growing base of experienced Associates and senior-level Partners.
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