Manufacturing & B2B Industry
For business-to-business marketers, the integration of marketing and technology
has produced a rapidly-evolving, data-driven marketing climate that requires decision
makers to distinguish between trends and fads, meaningful data and numbers without
context, sound opportunities and programs that simply waste time. Trellist’s
expert consultants can help you navigate this rapidly-evolving field and determine
the best options for you.
Over the past two years, we’ve worked with specialty manufacturers, equipment
companies and chemical and material firms, as well as leaders in logistics, energy,
corporate services and information technology.
Our experience has helped leading firms protect their global market share and build
new revenue streams as well as enabled start-up firms to gain faster market penetration.
Using a combination of marketing and technology services, we can tackle business
issues at all levels in the organization and value chain.
We also integrate traditional and digital media to create campaigns grounded in
market-based evidence and manageable metrics. We help clients generate qualified
business leads and strengthen their brands; we leverage value chains by integrating
data, capitalizing on market analytics, segmenting the market and creating new touch-points
like mobile applications and social media.
We support industrial manufacturers and distributors with strategic consulting as
well as design and development services in four practice areas: